TV boxes have no touchscreen, so the Eleph TV for Android install on a box usually runs through the Downloader app, a small free tool that fetches a file from a code you type. The steps below are the ones the maker itself publishes for its television install.
Get the Downloader App
Open the Google Play Store on the TV box and search for Downloader by AFTVnews. Install it and open it. Downloader is a general tool, not part of the app, and it is used for many Android television installs.
When Downloader opens, allow it to install apps from unknown sources if it asks. That permission belongs to Downloader only, and it is what lets the fetched file install.
Enter the Official Code
In the URL or code field, enter the code published on the official download page, which is 7142948, then select Go. Wait for the file to finish downloading, select Install, and then open the app.
If the code fails, stop and recheck the official download page for the current code before trying anything else. Codes printed on reseller pages differ from the official one, and a stale code is the usual reason this step fails.
Register and Watch
Open the app, register from the Profile screen with an email address or a phone number, and enter the verification code you receive. Play one short title to confirm playback before a live event.
The box version of this guide pairs with Eleph TV on a TV box, and the stick version is Eleph TV on Firestick.